|LawyerIN: LinkinedIn for Lawyers is addressed to all law professionals who are inclined to create their own unique personal brand through LinkedIn.
The book is designed to help readers develop an effective LinkedIn presence and establish connections that aid the creation of their personal brand. With several illustrations based on the author’s own experience and practical tools, the book will guide the reader through the process. The author gives step-by-step guidance on tasks to be done on daily, weekly, monthly, annual basis. More importantly, it is intended to help the readers discover how they can leverage the freely available tools to make this a smoother ride.
The book brings together the learnings and experiences of leading law professionals who have active LinkedIn presence in the form of interviews.
“I would highly recommend this publication to readers as it is an eye opener when it comes to the social connect required among professionals and lawyers with clients and other social and modern thinkers…LawyerIN is the new lawyering of the future.”
Shardul S Shroff
Executive Chairman, Shardul Amarchand Mangaldas & Co
About the Authors:
Akanksha Bisen brings a decade of BD and marketing experience in the professional services industry, particularly law firms. Akanksha currently works with world-renowned law firm–Jones Day in its BD and Communications Department. Before moving to the States, she has worked with top-tier Indian law firms like Trilegal and Phoenix Legal, where she held leadership roles that included managing portfolios ranging from digital initiatives to media relations.
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